Jun 28, 2011
ShadowsMyst (Mistress of Marketing, and creator of Brymstone and Shifters) is back this week for Part 2 of a double-cast, all about the numbers and data behind your comics! There's more discussion in this second half about targeting efforts, gathering information in unusual ways, and search engine optimization.
Topics and Show Notes
The Darkened Heart - http://www.drunkduck.com/The_Darkened_Heart/
Evan Yeti - http://www.drunkduck.com/Evan_Yeti/
Metrics and using them:
- Google Analytics: Content (what are people are looking at, and more)
- Effect on site design
- Mobile device users
- Don't compare your stats to others
- Reader polls and other sources of feedback
- Collecting info and reaching out via social media
- Gathering information (and connections) at cons
- Being reluctant with numbers
- Search Engine Optimization
ShadowsMyst on DD - http://user.drunkduck.com/shadowsmyst
Brymstone and Shifters main sites - http://www.brymstone.net/ - http://www.shiftersonline.com/
Google Analytics - http://www.google.com/analytics/
Social Media ROI on Google Analytics - http://searchenginewatch.com/article/2079336/4-Steps-to-Measure-Social-Media-ROI-with-Google-Analytics
SEO - http://devmoose.com/blogging/10-basic-seo-tips-every-web-developer-should-follow
Jun 21, 2011
ShadowsMyst (Mistress of Marketing, and creator of Brymstone and Shifters) is back this week for part 1 of a double-cast, all about the numbers and data behind your comics, what they mean to you, and tools you can use to get them! With particular focus on Google Analytics...
Jun 14, 2011
This week skool and oz review some common debates in webcomics, the ones there are no right answers for, and go over some of the pros and cons of each side. Our points may be old-hat to some, but everyone's got an opinion on these and they're worth thinking about!
Jun 7, 2011
Just in time for convention season, this episode is about the webcomic artists' perspective on cons. We've got two seasoned vets (and a contribution from ShadowsMyst) talking about why someone should set up shop, and how to prepare!
Feb 15, 2011
Part 1 of another extra-long podcast, all about advertising and external promotion. Get noticed!
Feb 8, 2011
Special virtual-guest VegaX (who increases the podcast's accent diversity) of the Comic Review forum joins skool and oz to talk about the topic of comic reviews and critiques, both giving and receiving.
Feb 1, 2011
Oz and skool discuss their first disagreement on a feature, cementing skool's image as "the evil one". They then get into a lengthy discussion about the loosely related topics of filler, fan art, and artist/writer's block.
Jan 25, 2011
skool and oz fall back into habit with a rough beginning, lots of feature discussion, and talking too long about the weekly subject with no clear outcome. But it's still good!