Aug 8, 2022
How do you describe your work to sell it to people? Writing blurbs is a real skill! You generally have to avoid doing these four things: Underselling, Overselling, Selling the wrong story, or Revealing too much. It's quite a tricky balance to master. I've been writing feature blurbs for comics here on DD for many years now (about 16), so I've developed a technique but even I haven't mastered it!
Topics and Show Notes
- Overselling is when you promise too much, more than the work can ever provide. It might help you attract an audience but it'll probably piss them off when the promises aren't met.
- Underselling is when you downplay the work too much so that it doesn't really sound interesting and discourages people from checking it out at all.
- Selling the wrong story is when you advertise things about your work that it's really not about, like advertising it as a love story when it's really about violent action. You'll just attract the wrong audience and lose readers.
- Selling too much is when you reveal major plot points and crucial story elements. People don't usually want to look into a story if they already know how it's going to go.
My technique with featured comics is to use a standard format. I introduce the main character and then the issues facing them in their world. Then I talk about the art and the story style. I do this so I can personalise the story for people, centering it onto that character or characters. Mentioning the issues introduces some stakes so people start to wonder how the character will deal with those. Talking about the world of the characters gives everything a context, a playing field unique to them and their situation. Talking about the story style, genre etc filters things to the correct audience, as does the mention of art. This works for me because I have to do it over and over hundreds of times, another style might work better for you. :)
This week Gunwallace has given us a theme to Sad W - Hurry up and wait! All the loose energy and stress of a Friday afternoon when it’s almost time to go home but your boss throws an urgent last minute job onto your desk. Hurry, hurry, quick, finish! Damn, you made a huge mistake, do all that bit again. Hurry! This is a modern sounding, high energy, track, thrumming with urgency.
Topics and shownotes
Forum post - Writing spoiler free blurbs - https://www.theduckwebcomics.com/forum/topic/179116/
Remedial Magic - https://www.theduckwebcomics.com/news/2022/aug/01/featured-comic-remedial-magic/
Sad W - https://www.theduckwebcomics.com/Sad_W/ - by Sstavix, rated E.
Special thanks to:
Gunwallace - http://www.virtuallycomics.com
Ozoneocean - https://www.theduckwebcomics.com/user/ozoneocean
Banes - https://www.theduckwebcomics.com/user/Banes/
Tantz Aerine - https://www.theduckwebcomics.com/user/Tantz_Aerine/
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Jul 31, 2022
The Manchild can be a fun character or they can be pathetic. They're a staple of comedies because they're an adult that gets to act immature and childish, without the restraint and responsibilities imposed by adulthood. This can make a great contrast; “The adult man acting like an immature child”, John C Riley and Will Farrel have always done that extremely well, as did Chris Farley back in the 90s. It can be be portrayed as pathetic and sad when the person can't seem to be able grow up or take on any responsibilities. They're often characterised by people with “childish” interests, like the cast of the Big Bang Theory, or with a childlike love of something like sports like Kevin in Kevin can F Himself.
Jul 25, 2022
The risks of online creative success We live in a wonderful time where you're able to turn your creative passion into a job that can support you just by using freely available online services like YouTube, Spotify, Instagram, Patreon, Ebay, Paypal, Etsy, Webtoons etc. You can start with nothing more than your computer or phone and end up with a thriving business based on your passion project. It's not easy, achieving enough success where you can quit your day job still tends to take a lot of work, but once you get there it can be amazing. However, that's not the end of the story unfortunately.
Jul 18, 2022
History is happening faster now. With the growth of universal high speed communication and cheap world travel, culture and technology move at unprecedented speeds. Because of these factors the rate of change is different to what it was at any time in the past. This is an objective and verifiable truth rather than subjective perception: the current speed and quality of global communication has never been possible before and that has ramifications for how the world changes.
Jul 11, 2022
The Superhero movie cast last week was popular, I wanted to chat to Tantz about different types of superheroes. We all know that the same kinds of superheroes seem to popup and reoccur in multiple forms all the time, even within the same worlds, i.e god-like superheros like Superman, Captain Marvel, Omni-man, Homelander, or Magical types like Doctor Strange, Zatana etc. It was a fun chat about all the categories and subcategories we could think about!
Jul 4, 2022
I wanted to do an easy and fun one this week and just chat about our fave superhero movies, starting with our firsts! For me and Banes it was Superman with Christopher Reeve. It's a real classic, full of positivity, hope, and optimism, all with bright colours and classic iconic imagery… In that way it's a bit like many of the Marvel films and the more popular DC offerings like Aquaman and WonderWoman, but without the overbuilt and over-defined muscles!
Jun 27, 2022
A and B stories… And C, and D etc. It seems that it's more popular than ever to have stories with multiple concurrent threads. This is when you have a main story and a bunch of other sub stories all happening at the same time. These might come together at the end of the story or they might peter out. We don't get many stories just made with just an A-plot and nothing else these days.
Jun 20, 2022
Sometimes it's worth revisiting old ideas because you can do them better or explore them deeper. This could be in the form of a full reboot, or it could be as simple as reusing a pose in a panel or using the same theme again like Pixar does with 90% of their output i.e. “coming of age”. Like them you don't need to feel obligated to always do something totally original, revisiting old ideas is a great way to refine them, create better work, or explore different aspects of them you hadn't considered before and put new and interesting spins on things. Consider that Pixar's Turning Red, Encanto, Moana, Coco, The Incredibles 2, Ratatouille, Inside Out, Brave, Onward, and Luca all share the same “coming of age/childhood independence” theme and yet all do it in unique and original ways, exploring different aspects of the idea from all sorts of angles.