Episode 432 - How to get more readers
Jun 24, 2019
Just Banes and I for this one! Today we have 3 topics: 1. Being positive and how that really helps us in online communication and social networking, as well as giving a boost to those we talk to- very important in comic communities. 2. How to get more eyes looking at your work. We always need to build our audiences! 3. Updates for drunk duck to modernise the site… We're going to have to raise a lot of money for this! How is the best way?
Topics and Show Notes
-1. There's an old myth that “being positive” helps you get over diseases and makes you a happier person among other things. Well, it doesn't unfortunately, but what it DOES do is make you more popular and interesting to people as well as giving people a boost when you communicate with them. This is a great tip for good online communication: be positive and be sincere.
-2. How to get more eyes looking at your work? The trap everyone falls into is expecting ALL their traffic to come from the site they're being hosted on thorough its own internal mechanisms like the search and front page features on Theduckwebcomics.com . Of course that's silly, you're competing with all the other members of the website for that limited limited piece of the pie, and that's exactly the same for all webcomic hosts. To get more readers you have to jump the queue:
2a- Network: comment on the work of others, especially comics that you like so you can always be sincere, do fan art for people, collaborate.
2b- Make yourself visible, participate in discussion and things and have a link banner. On DD that would be in the forums or the newsposts.
2c- social networking sites like Twitter, Facebook, Instagram, Youtube etc.This takes time but it can work.
2d- Buy advertising. This is a great way to get a big boost very quickly! On DD we have the option of banner ads https://www.theduckwebcomics.com/news/2019/jan/25/give-your-comic-a-boost-and-help-us-at-the-same-time/ which give you a big ad on every page of the website, or supporting us through Patreon https://www.patreon.com/user?u=5127951 Which gives you a link on the front page, links or ads in weekend newsposts, and a link ON the forums.
-3. It's time to think about getting fixes and a redesign for the site again! We have good plans for it already and know all sort of things we'd like to fix like good page organisation for creators, likes, threaded comments and comment notifications for a better social experience (we have SOME of that already but we need more), a nicer colour theme, a site that works better on mobile devices, translations of the site into other languages for Italians, Russian, Spanish, Portuguese, French, etc
The trouble is that we need money to make that happen because these are fairly big changes. How would we get there?
Banes and I are thinking of a mix between direct donations to Paypal and a Kickstarter campaign - I hate Indiegogo, too may obstacles and it takes a really big cut.
Site redesign look and feel here: - https://www.theduckwebcomics.com/forum/topic/177679/?page=3
Suggestions for money making and new features here: - https://www.theduckwebcomics.com/forum/topic/178185/
This week Gunwallace has given us the theme to Android Blues: Cold blue, ancient mechanisms, clicking and pulsing… springs contracting, gears turning, cams slipping, servos spinning, capacitors whining… the machine works perfectly and mysteriously.
Topics and shownotes
Featured comic:
Ice Massacre - https://www.theduckwebcomics.com/news/2019/jun/18/featured-comic-ice-massacre/
Featured music:
Android Blues - https://www.theduckwebcomics.com/Android_Blues/, by Stahlberg, rated A.
Special thanks to:
Gunwallace - http://www.virtuallycomics.com
Banes - https://www.theduckwebcomics.com/user/Banes/
Ozoneocean - https://www.theduckwebcomics.com/user/ozoneocean
kawaiidaigakusei - https://www.theduckwebcomics.com/user/kawaiidaigakusei/
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Episode 417 - Can we be better?
Mar 11, 2019
What is Social Marketing? Basically its word-of-mouth and viral marketing smashed together and weaponised: Marketing companies hijack hot-button social issues and hitch their client's brand to them in clever campaigns (“We can be better”, etc). The purpose isn't really to make a brand seem progressive, modern or new, rather it's another way of getting it trending on social media that's guaranteed to work, unlike the legion of hit or miss but mostly failed “Viral” campaigns. Whether people say negative or positive things about this issue is irrelevant to the marketer, as long as people are talking about the brand is all that matters. Free advertising is the goal, but it has a social cost.
Episode 403 - Eat yer serial!
Dec 2, 2018
This Quackcast was inspired by a newspost by Tantz. There seems to be this prevailing idea at the moment that serialised storytelling is better than episodic style stories. Tantz informs me that it's one of the many Twitterverse controversies! So let me explain what I mean here: Episodic story telling is when most of the story you're telling can be parcelled into the course of an episode: you can have a strong beginning, middle and satisfying conclusion in the course of your episode, whether that takes the form of a comic chapter, a page, a strip, or a half hour TV show. The Serial style has things stretching over multiple chapters or TV episodes. What we talk about in this Quackcast is that it's an utterly false dichotomy: You do not have to have either or, in fact most projects have elements of BOTH at the same time and it's a little foolish to think that one style could possibly be inherently superior to the other since they're just tools for telling a story. It is up to the creator to pick which one is right for their own work and the context in which it's going to be shown.
Episode 384 - Brandcast, PR
Jul 23, 2018
You may have read about how a conspiracy theorist dug up some 10 year old tweeted jokes by director James Gunn and got him fired from Disney… Well that incident inspired this Quackcast, which is a re-take on the whole personal brand idea that we discussed in Quackcast 289.
Episode 381 - site upgrades and messing with creators
Jul 2, 2018
We talk about all the new upgrades that DD has just gotten: the new comment notification and reply features (a huge thank you to all who donated and helped out with that!!!), our new notification icons, getting HTTPS on the site, moving to the new ad system after the fall of Project wonderful, maybe starting a Patreon for DD, and Tantz's Sunday Twitter features. We also chat about Tantz's latest newspost and Mks Monster's thread that it was based on: basically the idea of forcing creators into boxes. The idea that women should create certain kinds of work and men should create others. Gunwallace gave us a lovely theme to Sky Commander. This is a very futuristic sounding track, at first glance it’s a little modern for the 1940s set comic but I like to think of it as the flight theme of the Sky Commander as he zooms through the clouds in his shiny metal Streamline Moderne gear, producing an expanding vapour trail behind him, crisp and white against the eggshell blue sky.
Episode 378 - Your best work, Comicsgate, Mark Wade, Tantz comic spotlight, Twitter
Jun 11, 2018
We have community contributions for this Quackcast! Many DDers told us about their best work and we read that out and chat about in on the Quackcast. We talking about promoting comics through DD's Twitter account. The DD awards have begun, get in on them and get nominated! Tantz Aerine wants to promote comics so send stuff to her.The we had a really long and interesting chat about Comisgate and Mark Wade and then Pitface had a meltdown :D This week Gunwallace has given us the theme to Completely unrelated. Slide into coooooool. This is crystal white acrylic decor, this is a level above, this is music for the sophisticated. Feel your stresses melt way as you float off with the smooth jazz. Pure pleasure.
Episode 374 - Selling yourself
May 14, 2018
In this Quackcast we have a chat about some ways to promote your comics and sell yourself. Emma Clare and Tantz have been doing cool stuff with the DD Twitter account. Hash tags are an important part of that, help them come up with a hash tag for DD! Who understands hash-tags on Facebook? Covers are one of my favourite ways to promote your work. They're tricky to get right but you need them to properly encompass your work and promote it, the form they take can depend on where your work is: Amazon, Drunk Duck, a convention, targeted ads etc. But be careful not to disappoint your audience with false advertising. This week Gunwallace has given us the theme to Coward of Valor. It's a Modern yet medieval, this tune strides in with great pomposity and deigns to dance for us. It pirouettes and swoops in all its beauty and extravagance then exits stage left with just as much flare.
Episode 373 - Stupid millennials, greedy baby-boomers and lazy Gen Xers!
May 7, 2018
Millennials are so dumb, Gen Xers are SO lazy, and those Baby-boomers are just greedy as hell aren't they? But seriously, in THIS Quackcast we chat about the different generations of webcomicers and what's changed and what we have to learn from each other. The first generation of real webcomics came in with Sluggy Freelance, 8 bit theatre and a few others. Webcomics started out in the mid 90s as the web version of “Zines”: independent creator driven personal projects. The second generation came about in the 2000s. Sites like Drunk Duck and Keen Space were a huge part of that. It made it easier for creators to make the jump online. We'd seen what those first guys did and now it was OUR turn, there were a lot of copy-cats in this generation, but a lot of experimentation and creativity too, with sound, animation, interactivity and infinite canvas being a mainstay. Later there was an explosion in hosting sites like DD and comicers moved on to other formats like Tumbler and Twitter etc. The pro comic publishers saw how things were going and tried to get in on the act with online comics too. I think the 3rd generation saw a lot of commercial focussed projects. Comicers saw it as a way to make money so we had a lot of slick, pro work flooding in. In the 4th generation I think we have people doing comics for mobile devices or ON mobile devices. A lot of the comic hosting sites have far more limitations on work than they used to in terms of content and format, a lot of stuff has a bit of a pre-packaged feel, you see almost no experimentation with format now. On the upside though quality is a lot higher and comic sites will reliably work a lot better than they used to. Styles have changed over the generations: In the old days most comics were fully drawn and scanned. Tablets were rare and very expensive and so were graphics programs. If you saw a fully digital comic back then you knew the artist was either a pro or they were at university with access to high level equipment - or it was dodgy work done with a mouse and Windows Paint. Those tools have become far more accessible now and the barriers have come right down. Most work is digital. What generation are you? This week Gunwallace has given us the theme to DreamcomicbookDOTcom! Journey into a claustrophobically narrow electronic service tunnel, filled with high voltage wires humming with unimaginable power and mysterious cables running off endlessly into the dim, dark shadows in the distance. The creepy patterings and low hum of this music will take you there!
